Erik Deckers was the Spring 2016 writer-in-residence at the Jack Kerouac House in Orlando, and is the co-author of Branding Yourself, No Bullshit Social Media, and The Owned Media Doctrine. He has been a newspaper humor columnist for over 20 years, and has written several radio plays and stage plays. Erik now serves on the board of directors at the Kerouac House, and owns a content marketing and social media agency.